Kia Mission

Statement of Principles

We believe that each business transaction must be of the highest integrity and quality and must benefit both us and the customer.

We believe in providing the highest level of service possible with each transaction and recognize that service is the easiest way to differentiate ourselves from our competition.

We believe in the inherent worth of every human being. We treat each other, our customers, our vendors, and suppliers, and our competition with respect and caring.

We believe the secret to success is in satisfying customer’s needs profitably. We always focus on our customer’s needs and the most efficient way of meeting those needs. Profits are needed to sustain growth and assure our ability to meet customer’s needs in the future.

We believe that competition is a good thing, not something to be avoided or eliminated. Competition is the fuel that drives us to be better. We recognize the need to change and grow in order to constantly find ways to satisfy customer’s needs more efficiently.

We believe that individually and collectively, we must give back to the community some of the benefits we have received. We are not takers, but givers to the community in which we work and live.